top of page
IMG_5442.JPG

What does “Be A Brother” mean?

The word "Be" signifies existence and action, embodying the essence of being a brother in Alpha Phi Alpha Fraternity, Inc. Being a brother means presence and responsibility, always ready to assist and support each other. We must offer guidance, listen, and encourage, utilizing our resources to foster success.

Accountability is crucial; we must uphold high standards and collaborate to achieve our goals. Humility and valuable input drive our collective progress. Every voice matters, and by holding each other accountable, we strengthen our brotherhood.

Integrity is fundamental. We must uphold high moral principles, be honest, and demonstrate reliability. Supporting each other with patience and flexibility ensures our brotherhood thrives.

Being a brother also means being a servant leader, serving others selflessly and fostering innovation. This leadership style promotes personal and organizational growth through commitment and engagement.

Be the change, the catalyst, and the difference. Be A Brother!

BROTHERHOOD ENGAGEMENT

Objective: Strengthen bonds among members across

all chapters, promoting a supportive and

inclusive brotherhood culture.

- Implement quarterly district-wide brotherhood events, such as retreats, sports tournaments.

- Continue to build strong mentoring relationships with college students. 

- Enhance communication channels to facilitate collaboration and information sharing among chapters.

- Encourage chapter programs that target various age groups.

INNOVATION & TRAINING

Objective: Equip members with the skills and tools

necessary for personal growth and effective

chapter operations.

- Introduce technology-based solutions to streamline district communications, administrative 
      tasks, training, continuing education, summits, etc.
    - Encourage chapters to propose and implement innovative service projects that 
      address community needs.
    - Implement continuous education programs to train brothers and chapter officers on 
      leadership and strategies for success 
    - Provide college brothers with real-world experience within the fraternity, fostering 
      professional skills and cooperative work experiences.
    - Enhance accessibility and inclusion through the implementation and advancement of

ADA-compliant assistive technologies.

SERVICE AND ADVOCACY

Objective: Expand our impact through strategic community

engagement and sustainable partnerships.

- Advocate for involvement in addressing key community issues through forums 
         and awareness campaigns; including political activism and civic engagement.   
     -   Create partnership agreements to foster relationships with local businesses, nonprofits,         
         and government agencies to support collaborative initiatives. 
     -   Establish a district-wide community service calendar to coordinate impactful service initiatives.

RETENTION AND MEMBERSHIP DEVELOPMENT

Objective: Recruit, retain, and develop a diverse

and engaged membership base.

- Implement an onboarding program to seamlessly integrate new and reclaimed members

into chapter activities (i.e. Neophyte Training Institute).
     - Prioritize the promotion and protection of our brand, safeguarding its legacy for current and 
       future generations of Alpha men.
     - Implement continuous education programs to train brothers and chapter officers on the 
       membership development process, leadership, and strategies for success (i.e. Chapter Dean 
       Institute, Advisors’ Academy, Presidents’ Council).
     - Offer professional development opportunities and recognition programs to celebrate member 
       achievements. 

FISCAL RESPONSIBILITY

Objective: Ensure transparent and efficient financial

management across all chapters.

- Provide training and resources on financial best practices to chapter leadership.
- Develop a district-wide fundraising plan to support district initiatives and member scholarships.
- To implement accurate financial reporting to ensure accountability and compliance. 
- Implement and launch an e-commerce platform to drive revenue generation for the district while boosting
brand awareness and marketing initiatives.

Disclaimer
Please note that the appearance of brothers or other individuals in photographs and other media associated with the Be A Brother Campaign to Elect Bro. Ruben L. Freeman for South Carolina District Director does not imply their endorsement of the candidate. The use of such images is solely for the purpose of illustrating the activities and events related to the campaign. Any implied endorsement is unintentional and should not be inferred.

bottom of page